A Theme Come True: 3 Factors to Consider When Selecting a Corporate Event Theme

When it comes to selecting a theme for your corporate event, there are numerous ways to go about it. If your convention or meeting already has a strong theme or tagline, décor and entertainment themes are a little easier to come by. (For example, if your convention tagline is Catch the Wave, your décor theme will probably have something to do with the ocean or the sea.) But what about meeting themes that don’t clearly dictate a décor theme? The Event Team DMC is here to help! Here are 3 Important Factors to Consider When Selecting a Corporate Event Theme:

1. Destination

You can never go wrong with a theme party that emphasizes the most popular attributes of your meeting destination. San Diego’s 70 miles of shimmering coastline means beach parties galore. With plenty of different interpretations to fit each group, beach theme parties are by far our most popular and most requested San Diego corporate event option.

corporate event theme - Beach Party

Here’s a recent Nautical beach party The Event Team organized at the Hotel Del Coronado. Our décor was clean, modern, and minimal – we let that beautiful beach do most of the talking!

A couple hours north in “tinsel town” Los Angeles, it’s all about Hollywood theme parties. Los Angeles is a major tourist destination most recognized for decades of movie magic and celebrity status. The Event Team destination management company is often called upon to recreate the glamour of Old Hollywood or embody the cool elegance of today’s LA LA land. Check out this fun Vintage Hollywood bash at the J.W. Marriott L.A. Live:

We also like to delve into the culture of each specific Los Angeles neighborhood (earthy Venice Beach, lavish Beverly Hills, cool Santa Monica, etc.) for trendy and unique decor themes.

corporate event theme - venice beach

corporate event theme - beverly hills

corporate event theme - santa monica2. Time of Year

One of the easiest ways to select a theme for your next corporate event is to play off other important dates and happenings surrounding your event. We have provided decor for sports theme parties during college play-offs, Mexican fiestas during Cinco de Mayo, Awards Galas on Oscar Night, etc. Just a few weeks after Mardi Gras this year, we operated this lively Masquerade theme party at the San Diego nightclub Parq:

Perhaps one of our most memorable theme parties took place on the anniversary of September 11th. Rather than shy away from the tragedy of this unfortunate day in our nation’s history, this group opted to celebrate our military and first responders with a beautiful and respectful Patriotic theme:

3. Venue

Sometimes the event space itself makes theme selection a no-brainer. Whether it’s a Top Gun party at MCAS Miramar, a Vintage Military event on the USS Midway, or carnival night at Santa Monica’s Pacific Park, you can’t go wrong when you allow a venue’s existing “vibe” to lead the way.

corporate event theme - pacific park santa monica

corporate event theme - carnival

Take a recent Holiday Party at the Houdini Estate in Los Angeles. Rather than decking the halls with boughs of holly, the client opted for a “Nightmare Before Christmas” theme. This spooky style complemented the mystery of Houdini while maximizing the impact of the space.

corporate event theme - nightmare before christmas


Corporate Event Theme – Need More Info?

If you need help selecting a theme for your corporate event theme party, you’re in luck. Submit your event details today for a complete proposal!