Live Like a Local: Monthly San Diego News from The Event Team

A monthly shout-out to our wonderful Hotel Partners:
Sure, The Event Team offers all the typical tours & attractions that first-time business travelers love to see. But when your clients have “been there, done that”, send them to us for a lesson in Living Like a Local. There are so many concerts, festivals, open-air markets, cultural celebrations, etc. taking place every day in the city, especially in the summertime- why not offer your clients a brand new way to explore this fine city of ours? You point them in our direction, we’ll take care of the details! Here are a couple of examples of activities we can arrange:

San Diego Summer Pops Concert Series
Experience this outdoor concert series at a picturesque and one-of-a-kind outdoor venue overlooking the San Diego Bay. Summer Pops continues until Labor Day with shows from “Music by the Rolling Stones” to a performance by Wynonna Judd. Enjoy relaxing picnic areas, a variety of food and beverage options (provided by Wolfgang Puck Catering) and fireworks (on weekend concerts).


Food Truck Festival- Del Mar Race Track
Pack your appetite on Saturday, August 20, as Del Mar hosts the largest Food Truck Festival that San Diego has ever seen! You’ll have an opportunity to sample a treasure trove of delicious and eclectic foods from 12:00 to 6:00 p.m. served up by Southern California’s top food truck chefs.

Don’t forget to call The Event Team sales office at 888.EVENT.88 if you need help planning your Southern California corporate event, activity or tour.  We are local experts! On top of booking your offsite activity or event venue, we can also arrange transportation, entertainment, amenities, and any other special event needs. For more info, visit our official website.


August Calendar of Events (San Diego)

August 1-29
Dr. Seuss’s Secrets of the Deep Exhibition

August 3, 10, 17, 24, 31
Roppongi Summer Socials

August 13
BrewFest Encinitas

August 13
Ferragosto: Venetian Masquerade in Little Italy

August 14
Hillcrest’s CityFest 2011

August 15
Phil’s Big BBQ at the Petco Park

August 17
Steve Martin and the Steep Canyon Rangers

August 19
Best of San Diego Party at Liberty Station

August 20
Gourmet Food Truck Festival at the Del Mar Racetrack

August 25
San Diego Symphony: The Music of the Rolling Stones

August 27
San Diego Symphony at the Salk Institute

August 27
Grape Stomp 2011 in Escondido

August 27

August 27
Carnaval do Rio at the New Children’s Museum

August 27
Beer Con

August 31
Taste at the Cove honoring former Padre Trevor Hoffman

Thoughts on our Pops! Father’s Day Edition

“Dads are most ordinary men turned by love into heroes, adventurers, story-tellers, singers of songs.”
– Pam Brown
In honor of Father’s Day, we thought we’d take a moment to reflect and share special memories we have of our dads.  Happy Father’s Day to all the great dads out there!
Matt Robbins – President
As my Dad turns 90 this year, on the day before Father’s day. I am still amazed at the vast amount of knowledge he has. My Dad remembers everything from his past and became my “answer man” because he seems to know something about everything I ask him!  I can only hope to retain as much information as he does.

Bill Yahres – VP Sales & Marketing
When I was about 12, my Dad and I packed lunches and went on an all-day adventure on our motorcycles in the woods.  I remember eating under a tree together and can’t recall a word we said, but it was one of the happiest moments of my life.

Paige Weeber – VP Operations
I admire my dad for pursuing his dream.  After finally graduating college (he tested many out) he went into the banking business and was very successful working within the loan department, dealing with out of state customers.   But on the weekends, he worked in a specialty hobby store that fueled his favorite pastime – model trains.  After working at the store for 6 years, the opportunity to purchase the store was presented to him.  It was a dream come true.  But he had a wife and daughter – should he leave the comfort of his 9-5 secure job and jump into retail – and a “hobby” store nonetheless?  Well, he took the risk and turned a small retail store into a very successful business that is respected by many in his industry. He is a very knowledgeable business man who is also very respected by everyone he deals with on a daily basis.  35 years later, my dad is still doing what he loves and now has two successful stores that he runs, in addition to the many positions he holds on industry boards, committees and side businesses he has spun off from the original store.  Having him as a role model has taught me that anything is possible and all you need is the support of your family and the trust in your heart.

Romy Linde- Senior Sales Manager 
My dad has taught me to be true to myself and has been my number one fan!

Sally Davis – Operations Manager /Director of Program Development
I have a treasure trove of great memories of my Dad.  He was an FBI (Full Blooded Italian) full of life always bringing home fun things for us to play with like a unicycle, pogo sticks, stilts, whirligigs, snow mobiles, canoes, speed boats scooters, and many others    The most endearing of which was Dad’s Classic Mahogany Woodie boat that I spent every summer in from the time I was pulled behind it on a “surf board”  at 4 years old (all by myself) to Dad’s memory today when my son takes his little girls for boat rides in that very same boat.

Dick Burson – National Sales Manager

My Dad was forever planning the next family outing.  Some were day trips along the coast, others weeks long to his home state of Arkansas.  The trips were always fun, and gave me my desire for seeing and experiencing new places and things, in California and around the world.

Lindsay White – Director of Sales & Marketing
I think I am the son my dad never had – all my memories of him are centered around goofing off. We would fake-wrestle (that’s us tackling my older sister in the picture), shoot free throws on the driveway hoop, play nerf basketball in the pool, and yep, play even more basketball in the gym (he was my coach in high school).  My favorite memory of him was the car ride to school in his tiny white Dodge.  Every morning we’d pile in this pretend spaceship named “The Good Ship Dakota”.  We would count down from 5 and “blast off” out of the driveway.  On the way to school, we’d assign points for blasting “hairy-legged space creatures” (our neighbors).  I would pretend to shoot lasers with the stick shift and laugh all the way to school while my sister rolled her eyes at us.

Ciera Davis – Sales Assistant
My dad is the smartest person that I know…literally.  Among the many lessons that he has taught me, the most valuable have been the following:
1.) Never stop learning
2.) Never give up
He also acts as a voice of reason in many situations and reasures me that everything will always be okay.  Case in point, I became convinced that the world was going to end on May 21st (thanks Harold Camping) and being the sensible and reasonable man that my dad is, he assured me that we would all wake up on May 22nd just fine…and we did.  It’s not as though a million people hadn’t assured me the same thing, but when a Dad says that ‘everything will be okay’, you really know it will be.  Dad’s are magical that way.

It’s All Hood – Orange County Edition

In order to achieve total customer satisfaction in our host cities, we have to do our homework.  Everything is constantly changing, and we have to be aware of those changes immediately. The Event Team takes that last part of our name seriously- and like any good team, we have scouts!
This scouting report focuses on Orange County.  Last month, we held a quick summer retreat in this neck of the woods and sited a wide range of event spaces.  Like Los Angeles, each region of Orange County displays its own personality.  Here are just a few examples:
Laguna Beach: Ritzy meets Relaxation.  This small stretch of Southern California boasts several resort accommodations, a small but stunning art community, and 7 miles of beautiful beaches that will leave you breathless.
May we suggest? Don’t waste time indoors – enjoy all the natural beauty this neighborhood has to offer!  On land, we recommend spending a couple hours on a guided bike tour along the coastline, weaving in and out of the area’s quiet and charming residential areas.  By sea, we recommend a kayaking tour or stand-up paddleboarding lesson.  Follow up your activity with a gourmet picnic lunch at Heisler Park.  And don’t forget to check out all the wonderful art! The ultimate Laguna Beach art experience would be a summer visit to The Pageant of the Masters- This year’s event runs July 7 – August 31st.  

 Enjoying a picnic lunch at Heisler Park after our bike tour through Laguna Beach

Anaheim: The “Toon Town” of California.  The thing we love about Anaheim is it does not take itself too seriously.  Signature attractions like Disneyland and California Adventure pride themselves on playful fun, and keep clients coming back year after year to experience the “happiest place on earth”.
May we suggest? While Disney is very much rooted in tradition, there is never a lack of imagination.  Disney always finds a way to seamlessly blend the new with the old.  The Event Team offers three-course group dinners at California Adventure’s Wine Country Trattoria, followed by the spectacular “World of Color” show.  This amazing experience weaves water, color, fire and light into a kaleidoscope of fantasy and imagination. More than 1,000 jets of water form incredible shapes in time to the music as Disney characters (old and new) come to life on a shimmering veil of mist.

The World Of Color Finale (Matt’s camera)

Irvine: Inland meets Innovation. We’ll be honest, we don’t typically send groups to Irvine.  If we decide to send an Orange County group inland, our first pick is usually Anaheim.  BUT, after a visit to the up-and-coming Orange County Great Park, we are definitely taking interest in the newly established identity of this region. Deemed the First Great Metropolitan Park of the 21st Century, this landmark will be twice the size of New York City’s Central Park when complete.
May we suggest? From a DMC perspective, we are most excited that the Orange County Great Park will give us an opportunity to think big.  Since the park sits on a former Marine Corps Air Station, there is no shortage of space.  If you are a client looking for a great space for hundreds or even thousands of guests, we would suggest an event that utilizes the park’s lovely promenades, tethered helium balloon ride, and historic Hangar 244.  In the meantime, we suggest smaller groups check out one of the park’s many community events, like the weekly Farmer’s Market, Star-gazing, or free “Great Park in Motion” exercise classes.

Orange County Great Park Park Design

What style fits you best? Stay tuned for future editions of “It’s All Hood”!

What’s Cookin’ this Summer? Monthly San Diego News from The Event Team

Summer is the perfect season to get your Top Chef on in San Diego! Check out these fun and delicious activities & events for groups, and let us know if we can help make your client’s San Diego event finger-lickin’ good!
Private Demo at Searsucker
The Event Team recently attended an event showcasing Searsucker’s private event space, which is now available for groups to rent.  An added perk for clients looking to wow their guests: Restaurant owner and Top Chef Celebrity Brian Malarkey can be booked for exclusive cooking demonstrations!
Cooking Classes in La Jolla
La Jolla-based Harvard Cookin’ Girl, a business that focuses on  bringing healthy eating to kids through fun, hands-on afterschool curriculum, is now offering cooking classes for “big kids” including Corporate Team Building and Girl’s Night Out.  Private functions & semiprivate classes are available.Don’t forget to call The Event Team sales office at 888.EVENT.88 if you need help planning your Southern California corporate event, activity or tour.  We are local experts! On top of booking your offsite activity or event venue, we can also arrange transportation, entertainment, amenities, and any other special event needs. For more info, visit our official website.
June Calendar of Events (San Diego)

June 1, 8, 15, 22, 29
Stone Brewery Late Night Movies

June 3, 10, 24
Friday Pre-game Parties at the Park

June 4-5
Fiesta Del Sol, Solana Beach

June 4
Art Around Adams

June 5
Rock n’ Roll Marathon

June 10 – July 4
San Diego County Fair

June 10
San Diego Magazine Social Buzz Party

June 18 – 19
La Jolla Festival of the Arts

June 19
Father’s Day
June 24-26
San Diego International Beer Festival

June 25
Ocean Beach Street Fair & Chili Cook-off

June 25-26
San Diego Spirits Festival, Broadway Pier

June 26
Taste of Adams Avenue

The Event Team Fat-Off is On!

Summer is just about here, and The Event Team is getting bikini & board short ready by holding a Fat-Off!  While we love indulging in the yummy treats our hotel partners and vendors always bring us, we are ready to fight the chunk.

The Participants:
Battling head-to-head in the female division we have Paige Weeber (who is on vacation & will have to send us a picture), Rachelle Kirchner, Ciera Davis, & Lindsay White!

Females: Before.  Rachelle, Ciera, Lindsay (P-dub not pictured)

In the male division, we have Matt Robbins, Bill Yahres & Dick Burson!

Males: Before.  Matt, Dick, Bill


Friday May 6, 2011 – Friday June 10, 2011
There will be one male winter and one female winner based on percentage of weight loss.  That gives us roughly 5 weeks to drop the poundage. 
Grand Prize:
Winners (1 male and one female) will receive $100 worth of fitness-related items or services (to be approved by the boss)- includes classes, workout gear, whole food gift card etc.
We invite you to cheer us on, take bets (what?)or even start up your own office fat-off!  We will be regularly updating our progress, so stay tuned!

It’s All Hood- Los Angeles Edition

In order to achieve total customer satisfaction in our host cities, we have to do our homework.  Everything is constantly changing, and we have to be aware of those changes immediately. The Event Team takes that last part of our name seriously- and like any good team, we have scouts!
This scouting report focuses on Los Angeles.  Last week, we spent two full days “researching” the City of Angels.  And by “researching”, we mean “having a blast.”  We sited nearly 30 spaces all over the city, and the biggest take-away was experiencing the vastly different characteristics and personalities of each neighborhood.  Allow us to share just a few of our favorites:


Beverly Hills: Put on your fancy pants and get ready to spend.  This small neighborhood is 6 square miles of ka-ching. While movies tend to over-glamorize LA, there are no smoke and mirrors when it comes to Beverly Hills. It is that nice. You’ll see cars as expensive as houses and houses as expensive as spaceships.  Even the air seems rich.  Surprisingly, however, the people are quite pleasant and not too snobbish.  We suppose it’s pretty easy to maintain a good mood when you’re rollin’ in the deep. If you’re the type of person who likes your dinner served with seven different forks, this is the place for you!

May we suggest? We think the ultimate Beverly Hills experience for our groups is a cocktail reception or dinner on Two Rodeo Drive.  This famous three block mock-street is home to the most expensive store in the world and is available for special VIP group functions. As for activities that won’t break your budget, how about a hike at Runyon Canyon, where you’re bound to spot a Pomeranian-walking starlet!
Two Rodeo Drive
Hollywood: It’s fast-paced, it’s urban, it’s rock n’ roll. Everyone has an agenda, but underneath that agenda is another collective community purpose: Party-and look cool doing it.  The residents are rocking the fiercest fashions and there’s a popular hotspot for every night of the week. If you own skinny jeans and 6 different pairs of black designer sunglasses, get thee to Hollywood!
May we suggest?
There is no shortage of awesome Hollywood experiences.  We would suggest a rooftop hotel event at the Andaz or the Mondrian.  Or maybe a reception & fashion show at The Colony, a new Hamptons-themed hot spot that features a seamless indoor-outdoor flow and a cozy beach house setting. If you’re more of a nature person, how about a horseback ride up to the legendary Hollywood sign?
The Colony
Santa Monica: Just a quick drive from the aforementioned neighborhoods, this LA favorite is a world away in terms of atmosphere.  Like any beach city, Santa Monica offers a much-needed breath of fresh air.  Even the most upscale restaurants in this area go without a dress code.  Residents can’t get enough Vitamin D here- outdoor dining, lounging and shopping is all the rage. If your preferred mode of transportation is a beach cruiser, we suggest going coastal in Santa Monica.
May we suggest? Daytime activities are Santa Monica’s forte.  We can offer a shopping shuttle to the newly-opened Santa Monica Place (adjacent to the very popular Third Street Promenade). Or if you want the true sand-in-your-toes experience, we can host a beachside pool party complete with yoga classes and bike rides at Annenberg Community Beach House.
Annenberg Community Beach House  

What style fits you best? Stay tuned for future editions of “It’s All Hood”!

The Event Team Announces Membership in Hosts Global Alliance

FOR IMMEDIATE RELEASE                                                    
3 May, 2011
The Event Team is proud to announce its membership in the newly formed Hosts Global Alliance, previously USA Hosts Alliance.
After much anticipation, USA Hosts announced the launch of Hosts Global Alliance on May 3, 2011 in support of the company’s expansion and global initiatives as well as a new brand identity.
Hosts Global Alliance has seen remarkable growth in just a few short months and emerges as a new global alliance of Destination Management Companies (DMC) serving convention and meeting destinations worldwide.  The new Hosts Global Alliance brand incorporates an exciting new logo and compelling tagline, “Global Reach. Local Experts.”, designed to promote the company’s worldwide presence.
“The Event Team is very excited about the new alliance.  The Hosts Global Alliance is comprised of an incredible group of companies that are experts in their cities and in their industry.  The improvements and streamlining efforts being made throughout the alliance will strengthen relationships not only with clients, but also with each other.” – Matt Robbins, CMP – President
The Event Team underwent a stringent vetting process which included demonstrating strong financial standings, proven industry experience, insurance standards, qualified references, and best practice standards of service.
The Event Team joins thirty three other DMCs and one cruise alliance member around the world including:
Atlanta, GA                                          The Juice Studios
Atlantic City, NJ                                    Roberts Event Group, Inc.
Austin, TX                                             Circa Texas
Baltimore, MD                                       USA Hosts DC
Boston, MA                                           NXTevent
Bozeman, MT & Mountain West             Mountain Destinations
Chicago, IL                                           USA Hosts Chicago
Dallas, TX                                             USA Hosts Dallas
Oahu/Maui/ Kona, HA                            USA Hosts Hawaii
Houston, TX                                          Sullivan Group
Las Vegas, NV                                      USA Hosts Las Vegas
Los Angeles/Orange County, CA         The Event Team
Miami, FL                                             Florida Meeting Services
Naples, FL                                            Eventions of Florida
New Orleans, LA                                   USA Hosts New Orleans
New York, NY                                       Shackman Associates New York
Orlando, FL                                           Florida Meeting Services
Palm Springs, CA                                The Event Team
Park City/Salt Lake City, UT                   Destination VIP, Incorporated
Philadelphia, PA                                    Roberts Event Group, Inc.
San Antonio, TX                                    Circa Texas
San Diego, CA                                    The Event Team
San Francisco, Bay Area, CA                 Key Events
Santa Barbara, CA                              The Event Team
Savannah, GA                                       The Juice Studios
Tampa/St. Petersburg/Clearwater, FL      Eventions of Florida
Washington, D.C.                                 USA Hosts DC
AUSTRALIA                                          Managing Australian Destinations – M.A.D.
AUSTRIA                                              Venue DMC
BRAZIL                                                 Condor Travel
CANADA                                              Roni Feldman & Associates
DUBAI                                                  Gulf Dunes, LLC
EGYPT                                                 Emeco Travel
ENGLAND                                            Wedgewood Britain
GERMANY                                           Compass Tours Incoming & Top Tours Travel
GLOBAL WATERWAYS                         Worldwide Travel and Cruise
GREECE                                              Conceptours
INDIA                                                    Trail Blazer Tours India Private Limited
IRELAND                                              Wallace Travel Group
ISRAEL                                                 Amiel Tours, Ltd.
ITALY                                                   Venue Italia dmc
NEW ZEALAND                                    Exclusive Events
PUERTO RICO                                      Destination Puerto Rico
SCOTLAND                                          Wedgewood Britain
SPAIN                                                  SHE Spanish Heritage
WALES                                                Wedgewood Britain
Hosts Global Alliance, formerly the USA Hosts Alliance, is a rapidly growing alliance of Destination Management Companies currently representing thirty four DMCs and one cruise alliance member around the globe. USA Hosts was founded in 1958 as the first DMC consortium of its kind.  Moving into the 21st Century, Hosts sets the bar again for clients needs for local expertise and worldwide reach.  Hosts Global Alliance provides a full-service approach for special events, transportation management, lodging, venue selection, tours, activities, teambuilding, dining programs and more.
Visit Hosts Global Alliance on the web at
For more information, contact Jennifer Patino, CEO, Hosts Global Alliance at, 702.798.1975, or toll free at 800.634.6133.

For International Inquiries, please call +1 919.239.4532.